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  • How Marketing Is the Most Difficult, But Rewarding Hire

    The three Ps of marketing have historically been product, price, and promotion. But given the challenges of finding and keeping great marketing talent, there is a fourth critical P: people. Every organization needs people who can speak to its customers and influence their buying decisions. However, while marketing talent is essential to your success, finding […]

    • Featured
    • February 6, 2023
    • Melanie Haniph
  • Cannabis Matters with Nancy Whiteman of Wana Brands

    Dubbed by media outlets as the Queen of Legal Weed and the Martha Stewart of edibles (before the celebrated lifestyle entrepreneur entered the category herself), Nancy Whiteman has reached celebrity status in the cannabis industry. And rightfully so. It doesn’t get much more grassroots than Wana, Whiteman tells us in this episode of Cannabis Matters. […]

    • Featured
    • January 31, 2023
    • Rebecca Fryer
  • Inside the Creator Economy: 5 Creator Brands That Are Influencing the Consumer Industry

    This is the golden age of content creation — 2023 is the year of the creator economy. Estimated to be worth more than $100 billion as of July 2022, content creation has proven its value, especially when it comes to powering marketing for brand building. Companies continue to make big investments in the creator economy […]

    • Featured
    • January 15, 2023
    • Rebecca Fryer
  • 4 Tools to Make 2023 Your Most Productive and Successful Year at Work

    A new year is a great time to set goals that help you maximize your productivity and professional development. With the right tools, you can make sure that you’re getting the most out of your work and career. From team collaboration platforms that improve workflow to online courses that help you level up your area […]

    • Featured
    • January 8, 2023
    • Rebecca Fryer
  • Our 2023 Predictions for Work, Business, and Hiring

    What will 2023 have in store? If it’s anything like 2022, change is guaranteed. Already we’re entering into a year defined by record inflation, hybrid workplaces, economic uncertainty, and the influx of Gen Zers — the largest generation to enter the workforce. Considering these factors alone, we’re in for a year of great challenges but […]

    • Featured
    • January 1, 2023
    • Rebecca Fryer
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